Analysis · streamingStreaming Is Becoming a Bundle Business
The industry that unbundled television is rebuilding packages around price, churn and discovery.
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Governance, discovery and platform business models.
Explainer · social platforms
Social Platforms Are Distribution Governments
Recommendation rules determine visibility, but enforcement and appeals determine whether creators can build durable businesses.
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Analysis · streaming
Analysis · publishingPublisher Growth Starts With a Direct Audience
Search and social discovery can help, but durable publishing economics require a relationship the platform cannot revoke.
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Explainer · advertisingDigital Advertising Needs a Measurement Reset
A reported impression is not the same thing as attention, incrementality or a sale.
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